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That’s when his senior account manager, Lucia, pulled a yellowed index card from her notebook. On it was a hand-drawn grid:

“My first boss in the 90s made me do this,” she said. “A structured rotation of on-site customer visits. Not just for complaints. For relationship farming.” programma giro visite clienti

As he wrote in his year-end note: “You don’t grow a partnership through inboxes. You grow it through parking receipts and handshakes. Schedule the giro. Take the drive.” That’s when his senior account manager, Lucia, pulled